The DEADEYES Story
An Independent clothing brand inspired by spreading awareness of mental health problems.
For me, DEADEYES is a journey to turn a negative experience into a positive endeavour.
As many people do at least once in their lifetimes, I sunk to a place I never knew existed and I didn't know where to go from there.
Maybe it was just waking up and forgetting how to be happy?
I know its something a lot of people still fight alone, in their rooms and in their heads, but i want people to know that you don't have to live there.
I now put all of my thoughts, my feelings and my visions into designs that I feel are a visible representation of the invisible battles people fight every day.
Slowly building the brand throughout 2019, we went all in at the start of 2020 by investing in top of the line printing equipment to bring a majority of printing in house. This means we have complete control over the brand and the end product that reaches our customers. We can now truly stand behind the quality we deliver.
As well as the people who fight every day, I also want to give back to the people who got me through a time i didn't think i could.
A share of all the profits go back to the organization and people that do incredible work to help those who find it difficult to help themselves.
you're not alone, It does get better, and tomorrow is worth waking up to see.